Synaesthesia

Seeds X, 45

Seed: Synaesthesia

Here’s a fancy word! I read it in Joe Vitale’s wondrous marketing book about P. T. Barnum called There’s a Customer Born Every Minute. If you’re into marketing, run and get it!

Mr. Vitale used synaesthesia to turn himself into a dynamic public speaker on an occasion when he was scared out of his socks. The word itself means a merging of the senses. It’s Greek and it denotes the condition of dreaming into reality. Here’s how Joe Vitale applied it.

He asked himself questions about the speech he planned to give. “If this speech were a piece of music, how would it sound?” His answer was: like Melissa Etheridge. “If it were a color, what would it be?” He saw fiery red with white streaks in it. For weeks before his speech, he dreamed it into being. Weeks after the event, he got the highest rating the group had ever given.

We are dreaming creatures, beloved. We literally dream ourselves and our lives into existence. Why not use your senses to dream the dream you want?

Be content,

Susan Corso

Dr. Susan Corso

Seeds are remarkable gifts. Sown in consciousness, they bring you to the most important part of your being—your Divine Spark. Check out the Seeds Archive for past messages of inspiration.

When you have friends you would like added to the Seeds e-mail list, send their addresses to me at SeedsDrCorso@comcast.net and please visit my website www.susancorso.com and my blogs
Ode Magazine and The Huffington Post.

A Customer A Minute

I just read the most amazing marketing book I’ve ever read, and believe me when I tell you that I have read LOTS of marketing books. Joe Vitale, of The Attractor Factor and The Secret and Ho’oponopono’s Zero Limits fame, wrote it ten years ago. It’s called There’s A Customer Born Every Minute: P. T. Barnum’s Secrets to Business Success, and it’s a true winner, a marketing bible for anyone anywhere who wants to participate in business at any level.

Most people know who Phineas T. Barnum was . . . or, I should say, is. He’s the same Barnum who can be found today associated with Ringling Bros. Barnum and Bailey Circus. P. T. Barnum died 110 years ago and he’s still a brand name today! The other thing people “know” about Barnum is that he said, “There’s a sucker born every minute,” but it’s not so!

P. T. Barnum had the utmost respect for people. His business dealings were all about generosity, education and sharing. He was a genius at dreaming up wild and crazy marketing to draw the attention of the public to his marvelous displays. He didn’t think of people as suckers, he thought of them, each one, as customers. Vitale’s book title is spot on.

In the book, he details ten Rings of Power. Few of them will surprise you if know anything about marketing at all. What will surprise and delight you, however, is the scale upon which Barnum practiced marketing. If it could be Jumbo, then by Barnum, it would be JUMBO! Barnum even failed on a jumbo scale once upon a time, and dug himself out the same way.

Vitale’s rendering of the showman of showmen is bright, lively and real. His adulation is patent and he wrings the final drops from each of Barnum’s 10 rings. A particular favorite of mine is the visit to Barnum’s grave in East Bridgeport. The long and the short of it is that Joe has a spiritual experience of P. T. Barnum just before he begins to write the book. Barnum, in effect, passes his mantle on to Vitale. It’s beautiful, and it brought tears to my eyes.

The gravestone is simple. It bears his name and a favorite quote of the deceased. “Not my will, but thine, be done.” And that, dear one, is a far greater testament which explains Barnum’s hands-down success in the world.

To Joe Vitale, thanks for accepting the marketing mantle of P. T. Barnum. He’s a genius, and you must be too since you recognized him for what he was . . . and is today.

Here’s the Amazon link to buy the newest edition of this gem:
http://www.amazon.com/Theres-Customer-Born-Every-Minute/dp/0471784621/ref=pd_bbs_sr_1?ie=UTF8&s=books&qid=1214926155&sr=8-1

The greatest marketing on earth!

Yielding to Ho’oponopono

When something grabs my attention, my natural inclination is to delve into it. The word of my title is Hawaiian. It means setting to right. It reminds me of tikkun olam, a Hebrew expression meaning repair of the world.

Ho’oponopono is featured in Joe Vitale’s newest book, Zero Limits, written with the man who taught him the technique, Dr. Ihaleakala Hew Len. It’s a simple practice featured in an earlier post on this blog.

When I put ho’oponopono into the search at Amazon, several books came up. I ordered and have read them all. The original use of the technique was for conflict resolution in families. Any technique that deals with conflict resolution in any setting is of value.

The point here is this:

When something draws your attention, yield to it!

Often it is the Divine asking us to pay attention. Where your interest is, there is a path for you. The only way to step onto the path is to pursue the interest.

100% Responsible

We’ve all heard it in all sorts of consciousness circles. We have to/get to take one hundred percent responsibility for our lives and our experiences, so that we can change them. In the past two days, I have heard of a take on one hundred percent responsibility that has solidified a long-standing idea of mine.

When I say we are one hundred percent responsible, I mean it. I mean that whatever we encounter is our responsibility. It’s the “absolutist” posture of the turn of the century metaphysicians. If you so much as hear of . . . fill in the blank, it’s on your radar to address and heal.

This includes Osama bin Laden, pigeons, pollution, climate change, the dry Christmas tree in the living room, health issues, wealth issues, work issues, relating of all kinds, a president you like or don’t like, pundits, articles, a war you do or don’t believe in. EVERYTHING without exception. If it’s in your experience, it’s yours to deal with.

It’s hard not to get overwhelmed.

Dr. Ihaleakala Hew Len agrees with me. He’s the co-author, with Dr. Joe Vitale, of a new book called Zero Limits. If I could, I’d buy a copy for everyone on earth and ask them to read it, consider the premise, and commit to its practice for thirty days.

Based upon an ancient Hawaiian healing technique called Ho’oponopono, it’s all about the use of four healing phrases all the time. They are:

Thank you.
I’m sorry.
Please forgive me.
I love you.

The acronym I use to help me remember the phrases is T.I.P.I.—a sometime old spelling used in crossword puzzles for first peoples’ homes found in North America.

The system is for repentance, forgiveness and transmutation. Like the old metaphysicians, it allows us to see our own participation (even if it’s just awareness) in the existence of a problem. The repetition of one or two or three or all four of the phrases cleans up the mess both for your own awareness and for the problem itself.

2008 is a bright, shining promise of a new year for each one of us. Shall we do the work we can to make our home, our selves, our lives, our minds the bright, shining beacons of love they were meant to be?

P.S. If you want my T.I.P.I. document to print out, email me: seedsdrcorso@comcast.net. I'll gladly send it to you as a gift for the beginning of this wondrous new year.